Graphics and multimedia tools: Adobe's Photoshop, Illustrator and Flash
Web trends/SEO analyses
Numerous conversion, compression and decompression softwares
Languages: HTML (and a little Spanish)
Podcasting and video, of course
Content Development & Marketing Writing
Companies inevitably tap into Hank's talent as a communicator. Hank has produced podcasts for big name companies (like Wells Fargo), from training initiatives to executive podcasts to industry updates.
Hank produced the podcast and marketed the website for Doug Via's
PIMediaPro.
Also, Hank developed content for the TXU Corp intranet
serving 10,000 employees. This included daily production of Inside Connect, which received positive feedback from employees for its
originality and conversational tone:
news features
employee
features
and industry features and analysis
See Writing for a more extensive list of Hank's marketing/comms writing work.
Since 2007, Hank has produced content work for H.D. Vest Wells Fargo's online training initiatives.
Multi-media
Production of on-demand audio and video require a special blend of technical and
creative skills. Hank has developed such a skill set with projects including:
Building a studio on a teeny-tiny budget for podcasting and video services at H.D. Vest Wells Fargo.
Co-producing Voices in Tribute: September 11 One Year Later, an impactful piece citing all levels of TXU employees
for their thoughts on Sept. 11.
Design
Hank has provided illustration and design services both
as an employee and freelance artist. This has included:
Web page design and consultation for the TXU corporate intranet
Suitable graphic knowledge of print production and DVD duplication materials
Optimization of photos and graphics using Adobe Photoshop
Solutions & Business Development
Here's some miscellany:
Served as liaison for H.D. Vest's Wells Fargo, connecting IT, Marketing, and two outside technology agencies.
Analyzed Web Trends reports and SEO.
Enhanced usability and search capabilities by re-constructing, auditing
and editing sites.
Managed compliance of sub-sites to corporate design and content policies.
Played a key role in the re-design, launch and maintenance
of TXU's corporate intranet. Working with both communications and
web managers, Hank spent two years successfully migrating and
building sites for nearly 20 different work groups.
Built hldemond.com from start to finish. So there.